DISH Appoints Kevin Arrix to Lead DISH Media Sales
"Kevin brings with him a wealth of digital and mobile expertise that fits the progression of DISH Media Sales' offerings," said Schlichting. "Kevin will lead a dynamic team that has introduced industry firsts such as household addressable advertising on DISH TV, the rapidly evolving growth in Sling TV's programmatic sales and cross-platform addressability across both."
While at Verve, Arrix was responsible for building out the mobile marketing platform's sales, sales operations and customer success services. Prior to Verve, Kevin was the chief revenue officer for
"I'm excited to lead the team that continues to innovate data-driven video advertising solutions," said Arrix. "TV viewers are more mobile, TV ads are more digital, and DISH Media Sales has led the way in delivering targeted viewers to advertisers on DISH and Sling."
Arrix will be based in the DISH Media Sales New York office, leading teams in
A biography is available here: http://www.dishmediasales.com/about/
About DISH Media Sales
DISH Media Sales provides advertising sales for leading pay-TV providers DISH TV and Sling TV. Employing innovative tools like household addressable video ads, programmatic buying and granular viewer measurement data, DISH Media Sales equips brands to make demographically and behaviorally targeted television ad buys that reach specific audiences with precision and efficiency. Visit www.dishmediasales.com.
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